So you’re new to marketing and putting your business out there has finally settled in your bones? I see you asking yourself. Where do I even start?! There’s so much, it’s overwhelming! Should I pay for SEO or Ads for traffic? Should I get…
Color Palette Process Part 2
So you’ve assessed your brand and figured out what its personality is? Congratulations! The next step is pretty easy but will require intuitiveness; choosing colors, you’d like to represent your brand. It’s time to decide how to mix and match…
The Color Palette Psychology
We are all in pursuit of beautiful things, and every business wants a part of that aesthetic appeal. I am willing to bet that you came here ready to dive straight into the steps of choosing which colors go with…
What is Beige to you- Cool Beings
Once you immerse yourself in the world of colors, you’ll find that you tend to muse. For instance, what is the beige to you? One of the most daunting experiences in branding is deciding what colors to use for your…
The Effective Rebranding- Your Story
Long ago, before the wind whispered and the sun shone, there were words, and in the comments, there was power. And, as a result, storytelling was born. See how I had your attention? How I reeled you in with a…
Benefits of Rebranding your Business in 2021.
There’s a famous saying that goes like this ‘the only constant in life is change.’ Unfortunately, this particular juxtaposition has always rubbed me the wrong way. As an individual who thrives in schedules and constants, I have always found that…